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PIPELINE COMMENTARY AND REVIEW #40
08 March 1998
by Augie De Blieck Jr.
http://www.nic.com/~augie/pipeline

"Read This Sideways"

     I did a column last year sometime with my wish list of things I'd like 
to see done with comic books more often.  I can't remember everything I put 
on that list, but one thing I can remember and still believe strongly in is 
the concept of "sideways" comics.  It's been done and tried a number of 
times in the past, including a SUPERMAN: THE MAN OF STEEL issue and a 
SPIDER-MAN/X-FORCE crossover that I can think of off the top of my head.  
The problem with the technique is that we still don't know how to read it 
properly, and no master artist or storyteller has come forward to strongly 
proclaim that it's something which deserves to be done and then shown us 
how to do it.  We need a Scott McCloud to do one.

     Or maybe Frank Miller.  Last week's new PREVIEWS includes an excerpt 
from his upcoming 300 series.  (Sounds like a set-up for a bowling 
punchline, doesn't it?)  It's all done sideways.  It looks great, is 
easy to read, and allows for panoramic shots the likes of which we're used 
to with dramatic Roman epics such as, say, SPARTACUS.  I really do hope 
that Frank Miller can pull this off.  That all five issues of the 
mini-series will be done sideways.  That it will catch on and someone else 
will try it.  That the format won't then just be limited to epic stories 
set in the times of the classics.

     There are obvious problems with the format.  You might get a layout 
and storytelling technique which more closely resembles a Sunday comic
strip than a comic book.  This would, no doubt, be off-putting to people.  
Of course, Bill Watterson started doing more comic-book-y approaches to his 
CALVIN AND HOBBES Sunday strips, and did so wonderfully.  So there is, 
indeed, some cross-pollination.

     You become more limited, then, in how much story you can get across in 
a page.  You only get one clear row of panels.  If you add any more in, you 
run the risk of confusing the reader.

     The artist has to adjust his mindset.  The big vertical splash pages 
are gone.  The story has to be told across the page, rather than across and 
down.  The paper has to be held a completely different way.  (The last part 
sounds petty, but have you ever tried breaking people of their long-held 
habits and classic industry training?)  You lose the large vertical splash 
page, since to put one large panel across two pages means losing part of 
the middle of the art in the crease, as well as having a splash page that 
just isn't as tall, anyway.  Your other choice is to just do it the 
standard way and make the reader twist the book 90 degrees.  And if you're 
doing a splash page across two pages, then you look like you're wasting a 
page.  After all, you can get the same effect from a straight up-and-down 
splash page.

     You also have to convince the non-believers that holding a comic book
on its side is a good thing.  Speaking on a retailer level, you still have 
to draw the front cover straight up-and-down, since that's the way the 
books are shelved, but that means cluttering up your cover with some sort 
of blurb to let the reader know that "This issue is told sideways."  And 
you also add the "stigma" of an off-format book.

     There are still advantages, though.  We're in an industry which loves 
to compare itself to the movie industry.  Telling a story sideways means 
using a more cinematic approach.  The widescreen format can be better 
replicated in this manner.  And the widescreen format has certain 
advantages, such as the awe-inspiring long shots certain panel angles. And 
for those of us who just love to buck the trends, it has a certain appeal. 
;-)
   
     So what does the sideways format need to make it popular or, at the
very least, sellable?  It needs a sponsor.  It needs an advocate.  It needs 
someone with enough storytelling know-how to make it work properly.  I 
don't know how to pull it off.  I wish I did.  (I'm willing to work on it, 
but who would I tell?  If I ever had a scanner and an art program, it might 
be fun to try rearranging a story sometime...)  We need someone with 
terrific art and storytelling skills to show us all how it's done.  We also 
need a big name to do it.  Nobody is going to buy the format and the book 
if that's its sole selling point.  I hate to say that, but you'll need a 
wider audience a recognizable name can bring to the table.  You have to 
have a creator who has his or her own built-in audience who would follow 
them anywhere, to try this.  If a tree falls in the forest and there's 
nobody around to hear it, does it make a sound?

     This isn't necessarily limited to an artist, though.  You could use a 
good writer with a strong grasp of sequential art.  Kurt Busiek comes to 
mind.

     I like the format.  I'd like to see it succeed.  Maybe this is just
because nobody's really ever tried it before and I'm a cranky cynic.  Maybe 
it's because I think it might look really cool.  Maybe because it's an 
unused storytelling technique, or one that's only mis-used.  (Such is the 
case when an artist throws a sideways page into the middle of the book for 
no good reason.  See a last month's DEADPOOL issue for a good example.)

     Of course, I might be wrong. It may be unworkable.
     
     But I'd like to see someone give it a chance.
     
-Augie


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